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SilkAir (IATA code: MI) is recognized as one of the best regional airlines in Asia Pacific despite its young age. By April 2017, SilkAir has operated scheduled passenger service to 53 cities in 15 countries across Asia and Australia. Before moving to the Airline House office in Singapore, SilkAir’s head office was located on the fifth story of SIA Superhub. The airline began to hire male flight attendants in 2015. By the end of 2016, it had employed 1,575 staff. All SilkAir facilities and services are designed to ensure passengers’ comfort prior to and during their flights. The airline offers economy and business classes, each designed to fulfill the needs of its passengers. Passengers in Economy Class are entitled to 30 kg of checked baggage, while Business Class passengers are entitled to 40 kg of checked baggage as well as access to SilkAir’s airport lounge. Carrying the motto “A Joy to Fly”, Silk Air offers a pleasant flying experience with friendly crew and in-flight entertainment. Passengers can watch more than 20 Hollywood and international movies and 43 television channels, and listen to 100 popular songs directly from their smartphones using the onboard WiFi. To complete the flying experience, SilkAir also provides their passengers with a full set of in-flight menu, ranging from appetizers and bread rolls to main course, dessert and alcoholic beverages, all prepared and served to excite the taste buds. There are more than 20 types of main course available, and passengers can book in advance to order certain food. Moreover, passengers carrying children onboard can travel at ease, because SilkAir also provides several easy-to-digest menu selections suitable for infants and kids. SilkAir and its parent company, Singapore Airlines, offers a frequent flyer program called KrisFlyer. SilkAir’s passengers who are also a KrisFlyer member can experience exclusive privileges that make their flight even more enjoyable. Passengers traveling to Singapore are also qualified for some inclusive offers in the country, such as shopping discount, discounted entrance ticket to several tourist attractions, and other accommodation deals. To claim the privileges, passengers simply need to show their SilkAir boarding pass, which is valid for one month upon arrival in Singapore, and present their membership card to the authorized staff. KrisFlyer members are also granted access to SilkAir’s airport lounges in 13 countries, where they can indulge in facilities such as plush seats and internet connection in an all-around comfortable environment. Moreover, KrisFlyer card holders can also take one guest with them to enjoy the privileges. Passengers can wait for their departure while catching up on work or simply enjoying the comfortable ambiance. Another benefit of flying with SilkAir is that it offers a boarding pass privilege. This program is designed to give its loyal passengers unparalleled satisfaction, including an array of discounts and other benefits with the airline’s partners. Passengers flying to Australia, China, Indonesia, Vietnam, Malaysia, Philippines, and India are eligible for additional discounts for food and beverages, entertainment service, tourist attractions, hotels, and other services in the countries. To enjoy these benefits, passengers flying with Silk Air or Singapore Airlines simply need to present their boarding passes and they will get to indulge in a variety of discounts that are valid within 30 days upon arrival. Thanks to its innovations and services, SilkAir has been named as the best regional airline for 10 consecutive years, and was eligible for the Travel Hall of Fame award from TTG Asia in 2016. In the same year, SilkAir was also awarded as Indonesia's Leading Regional Airline of the Year 2015/2016 by Indonesia Travel and Tourism Awards, Airline of the Year by airlineratings.com, Best Regional Airline at South India Travel Awards by DDP Publications, Best Regional Airline at East India Travel Awards by DDP Publications, and many more.

Before earning the name and reputation as Best Regional Airline, SilkAir did not start off as a regional airline. Established in 1975, SilkAir was an air-charter company known as Tradewinds Charters. In its first years, SilkAir used planes which it leased from its parent airline, Singapore Airlines. In 1980s, Tradewinds expanded its business by serving leisure destinations and selling SIA Holiday Package using aircraft from Singapore Airlines. On 21 February 1989, Tradewinds Airlines began its operations to holiday destinations using McDonnell Douglas MD-87 plane. At this time, passengers could fly to Pattaya, Phuket and Hat Yai in Thailand and Kuantan in Malaysia from Singapore’s Changi Airport, and reach Tioman Island from Singapore’s first international airport, Seletar. The company had since matured and opened more routes to Jakarta, Yangon and Phnom Penh to cater to both business and leisure travelers. Still using the same aircraft, the airline managed to provide a better experience with greater comfort. The Tradewinds Company underwent a major overhaul in 1991, when the company changed its name to SilkAir. It introduced a new business logo, which it has used until today, and began showing its position among airline competitors. SilkAir had operated Airbus A310-200s from 1993 to 1995 before they were transferred to Singapore Airlines. The operation of Airbus A310-200s marked SilkAir's expansion to broader routes which included India and China. The airline also became the first airline in history to provide a video-on-demand (VOD) service via the DigEplayer 5500. The service was available on flights to India and China. In 1994, SilkAir renewed its flight attendant uniform. Replacing the seagull-motif dress designed by homegrown designer Celia Loe was a two-piece Balenciaga attire featuring a floral blouse, a blue skirt and a fitted jacket. The new look aimed to make the crew look more professional as the airline expanded to the global market. In 1997, SilkAir bought its first Boeing, which was operated for only one year. In 1998, SilkAir operated Airbus A320-200 for its major routes. To sustain its performance, the company then purchased a smaller Airbus A319-100 in 1999. The plane flew on Southeast Asia routes and to some destinations in India. The airline kept adding new aircraft between 2009 and 2012, when it purchased 11 Airbus A320-200. In August 2012, the airline signed a letter of intent to buy 23 Boeing 737-800s, 31 Boeing 737 MAX 8, and 14 other aircraft of a different model. Until January 2017, SilkAir had operated a total of 31 aircrafts. After more than 10 years of wearing the same uniform, SilkAir finally made a change on 15 April 2015. This time, SilkAir collaborated with Alexandria Chen, a Nanyang Academy of Fine Arts (NAFA) alumna, to create a more fashionable, elegant look. She added a modern touch by adding a waistline to create the illusion of a two-piece outfit and an asymmetrical neck with pleated bow on the right shoulder complete with a seagull patterned georgette bow pin. The uniform cut was intentionally designed to provide the crew with freedom of movement when tending to passengers’ needs during the journey. Former SilkAir CEO Leslie Thng stated that flight crew are ambassadors of an airline, hence it is important that their uniform distinguishes the airline from other competitors. The uniform represents the airline’s evolved brand which blends style and decency with a pinch of modernity relevant to changing time. In 2016, SilkAir continued its evolution by launching an online application that simplifies passengers’ booking and boarding process. The application was created in collaboration with MTT, a leading digital travel company, to give passengers several advantages by making their booking, itinerary and flight information accessible anytime and anywhere. The app allows passengers to check their miles, acts as a check-in reminder, and even provides a Mobile Boarding Pass feature for those traveling from Changi International Airport in Singapore.

SilkAir flight routes expand to various popular international destinations such as Europe and North Asia. SilkAir operates from Singapore’s main airport, Changi International Airport (SIN). Some of the international flight routes available via SilkAir including Singapore to Jakarta, Singapore to Manila, Singapore to Dhaka, Singapore to Semarang, Singapore to Surabaya, Singapore to Yogyakarta, Singapore to Bandar Lampung, and Singapore to Clark-Pampanga.